{"title":"Sony Cameras","description":"","products":[{"product_id":"sony-alpha-a6400-mirrorless-digital-camera-kit-with-18-135mm-lens-black","title":"Sony Alpha A6400 Mirrorless Digital Camera Kit with 18-135mm Lens - Black","description":"Advanced APS-C camera with 24.2 MP Exmor« CMOS sensor, the World?s fastest autofocus (AF) speed1 at 0.02 sec., advanced Real-time Eye-AF and Real-time object Tracking AF with \u003cbr\u003eWide 425-phase\/425-contrast detection AF points over 84% of sensor, up to 11fps continuous shooting3 with continuous autofocus and auto-exposure,4K HDR video2, 180-degree tiltable touchscreen LCDand Wi-Fi« for easy file transfer and remote control. \u003cbr\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThe a6400?s APS-C image sensor with approximately 24.2 effective megapixels uses copper wiring and a highly \u003cbr\u003eeffective circuit process,resulting in efficient light \u003cbr\u003ecollection that achieves a wide sensitivity range \u003cbr\u003e(Expandable ISO 100 ?102400) and excellent low noise \u003cbr\u003eperformance even at high ISO. The design significantly \u003cbr\u003eincreases readout speed, enabling functionality including \u003cbr\u003e11fps continuous shooting3, 4K recording2 with full pixel \u003cbr\u003ereadout without pixel binning and Full HD 120fps high\u003cbr\u003e-speed shooting. A front-end LSI supports the image \u003cbr\u003eprocessing of the new-generation BIONZ X image \u003cbr\u003eprocessing engine. Advances in image processing \u003cbr\u003ealgorithms have further improved the superb image \u003cbr\u003eclarity, texture reproduction and image quality.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThe ?6400?s unrivaled 4D FOCUS? system boasts the \u003cbr\u003eworld?s fastest autofocus (AF) acquisition time1\u003cbr\u003ethat can lock focus on even the fastest moving \u003cbr\u003esubject in as little as 0.02 seconds1. It also \u003cbr\u003eboastsan incredible 425 phase detection and 425 contrast detection AF points that are densely positioned over 84% of the image area, effectively tracking subjects as they move across the frame. Moreover, the ?6400 takes full advantage of its enhanced fast hybrid AF for movies in both HD and 4K\u003cbr\u003e2. With the optimized new-generation subject motion \u003cbr\u003eprediction algorithm from the ?9. Both AF detection \u003cbr\u003eaccuracy and tracking performance have been boosted.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":51498231726380,"sku":"NCJDT-9932294","price":1248.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2508379.jpg?v=1753500695"},{"product_id":"sony-alpha-a6400-mirrorless-digital-camera-body-only-black","title":"Sony Alpha A6400 Mirrorless Digital Camera Body Only - Black","description":"Advanced APS-C camera with 24.2 MP Exmor« CMOS sensor, the World?s fastest autofocus (AF) speed1 at 0.02 sec., advanced Real-time Eye-AF and Real-time object Tracking AF with \u003cbr\u003eWide 425-phase\/425-contrast detection AF points over 84% of sensor, up to 11fps continuous shooting3 with continuous autofocus and auto-exposure,4K HDR video2, 180-degree tiltable touchscreen LCDand Wi-Fi« for easy file transfer and remote control. \u003cbr\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThe a6400?s APS-C image sensor with approximately 24.2 effective megapixels uses copper wiring and a highly \u003cbr\u003eeffective circuit process,resulting in efficient light \u003cbr\u003ecollection that achieves a wide sensitivity range \u003cbr\u003e(Expandable ISO 100 ?102400) and excellent low noise \u003cbr\u003eperformance even at high ISO. The design significantly \u003cbr\u003eincreases readout speed, enabling functionality including \u003cbr\u003e11fps continuous shooting3, 4K recording2 with full pixel \u003cbr\u003ereadout without pixel binning and Full HD 120fps high\u003cbr\u003e-speed shooting. A front-end LSI supports the image \u003cbr\u003eprocessing of the new-generation BIONZ X image \u003cbr\u003eprocessing engine. Advances in image processing \u003cbr\u003ealgorithms have further improved the superb image \u003cbr\u003eclarity, texture reproduction and image quality.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003eThe ?6400?s unrivaled 4D FOCUS? system boasts the \u003cbr\u003eworld?s fastest autofocus (AF) acquisition time1\u003cbr\u003ethat can lock focus on even the fastest moving \u003cbr\u003esubject in as little as 0.02 seconds1. It also \u003cbr\u003eboastsan incredible 425 phase detection and 425 contrast detection AF points that are densely positioned over 84% of the image area, effectively tracking subjects as they move across the frame. Moreover, the ?6400 takes full advantage of its enhanced fast hybrid AF for movies in both HD and 4K\u003cbr\u003e2. With the optimized new-generation subject motion \u003cbr\u003eprediction algorithm from the ?9. Both AF detection \u003cbr\u003eaccuracy and tracking performance have been boosted.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":51498238673196,"sku":"NCJDT-9932296","price":848.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2508381.jpg?v=1753500710"},{"product_id":"sony-alpha-a6600-mirrorless-digital-camera-with-18-135mm-lens","title":"Sony Alpha a6600 Mirrorless Digital Camera with 18-135mm Lens","description":"World?s fastest AF at 0.02 sec. W\/ real-time AF \u0026amp; Object tracking\u003cbr\u003e24.2MP APS-C Exmore sensor w\/ front end LSI and is up to 102, 400\u003cbr\u003eWide 425-phase\/425-contrast detection AF points over 84% of sensor\u003cbr\u003e\u003cbr\u003eThe Alpha 6600 include a 24.2MP2 Exmor CMOS image sensor, the latest BIONZ X image processor and a front-end LSI as implemented in Sony?s full-frame cameras, which combine to deliver all-round enhancements in image quality and performance across all areas of photo and video capture.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51498712826156,"sku":"NCJDT-9933230","price":1598.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2508869.jpg?v=1753503493"},{"product_id":"sony-alpha-a7s-iii-mirrorless-digital-camera-body-only","title":"Sony Alpha a7S III Mirrorless Digital Camera (Body Only)","description":"Designed for professionals, the ?7S III builds on the strengths of the S series, such as high sensitivity and wide dynamic range, while providing pro features like enhanced AF, optical image stabilization and 4K 120p recording. Incorporating a powerful new engine in its compact body, the camera delivers a wide range of visual experiences.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51499035001132,"sku":"NCJDT-9934344","price":3698.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2509614.jpg?v=1753507072"},{"product_id":"sony-alpha-a7r-iva-mirrorless-digital-camera-body-only","title":"Sony Alpha a7R IVA Mirrorless Digital Camera (Body Only)","description":"Moving to an even higher resolution realm, the Sony Alpha a7R IVA continues the noteworthy series of highly capable full-frame cameras, characterized by impressive stills and video performance and versatility. This fourth edition of the a7R sees the inclusion of an updated 61MP Exmor R BSI CMOS sensor and enhanced BIONZ X image processor, which afford impressive imaging results with marked smoothness, a 15-stop dynamic range, and, of course, speed. Up to 10 fps shooting is possible along with the ability to record UHD 4K30 video, both with support for Real-time Eye AF and Tracking AF technologies. The revised sensor design uses a Fast Hybrid AF System, with 567 phase-detection autofocus points, for notably fast and accurate focusing performance. Despite being such a high-resolution sensor, it is also distinguished by its flexible native sensitivity range from ISO 100-32000 for working in a variety of lighting conditions. Additionally, benefitting both stills and video operation, the a7R IVA retains the 5-axis SteadyShot INSIDE sensor-shift image stabilization, which is effective to minimize the appearance of camera shake by up to 5.5 stops.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51499358191916,"sku":"NCJDT-9934987","price":3698.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2509989.jpg?v=1753509857"},{"product_id":"sony-alpha-a7r-v-mirrorless-digital-camera-body-only","title":"Sony Alpha a7R V Mirrorless Digital Camera (Body Only)","description":"The Sony Alpha A7R V continues Sony?s legacy of high-quality, high-resolution image powerhouses. Building upon the success of its predecessor in the R line, this new 2022 Sony camera has an all-new 61.0 MP full-frame back-illuminated Exmor R CMOS sensor paired with Sony?s latest BIONZ XR image processing engine. Whether you?re a photographer or filmmaker, it's safe to expect extreme versatility and clear imagery from the Sony a7R V Camera.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51499890901292,"sku":"NCJDT-9935845","price":3298.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2510566.jpg?v=1753514412"},{"product_id":"sony-fx30-digital-cinema-camera-with-xlr-handle-unit","title":"Sony FX30 Digital Cinema Camera with XLR Handle Unit","description":"Leveraging the power of a newly-developed APS-C sensor, the Sony FX30 provides everyday content creators and aspiring filmmakers with a powerful, yet accessible cinema camera with which to push their cinematic journey to new heights. It blends an imaging pipeline designed for cinematic capture with a comprehensive feature set and intuitive operation to create a complete system for all levels of filmmaking.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51500006932780,"sku":"NCJDT-9936068","price":2498.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2510729.jpg?v=1753516389"},{"product_id":"sony-zv-e1-mirrorless-camera-body-only-white","title":"Sony ZV-E1 Mirrorless Camera (Body Only, White)","description":"The Sony ZV-E1 Mirrorless Camera provides cinematic looks to your vlogs, interviews, and product demonstrations. With an even smaller form than the EV-10 and the cinema-style inner-workings of the a7S III, the ZV-E1 features a full-frame 12MP Exmor R CMOS sensor and a BIONZ XR image processor to offer stunning cinema looks in a tiny, mobile form. Its full-frame E-mount makes it one of the smallest cameras with an interchangeable lens mount around. Some of the benefits of the ZV-E1 include a cinematic bokeh, 15+ stops of dynamic range, 5-axis stabilization, AI-based auto-framing, AF assist, multiple mic options, USB streaming, a dust and moisture resistant housing, and more.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51500098322732,"sku":"NCJDT-9936163","price":2198.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2510782.jpg?v=1753517150"},{"product_id":"sony-a6700-mirrorless-camera-body-only-black","title":"Sony a6700 Mirrorless Camera Body Only - Black","description":"A compact synthesis of Sony's Cinema Line innovations, ?-series still-image rendering quality, and advancements in AI-based recognition technology, the a6700 Mirrorless Camera puts powerful and versatile imaging capabilities into the hands of ambitious content creators. Powered-up by its combo of the latest 26.0MP back-illuminated Exmor R CMOS sensor and the BIONZ XR processor, the camera nevertheless weighs less than its predecessor, resulting in a mobile workhorse capable of an unstrained 11 fps continuous stills capture or stress-free UHD 4K video oversampled from a 6K resolution, making it a formidable multi-tool for the multi-hyphenate creative.","brand":"Sony","offers":[{"title":"Default Title","offer_id":51500136235308,"sku":"NCJDT-9936188","price":1398.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2510805.jpg?v=1753517281"},{"product_id":"sony-a6700-mirrorless-camera-with-16-50mm-lens","title":"Sony a6700 Mirrorless Camera with 16-50mm Lens","description":"A compact synthesis of Sony's Cinema Line innovations, ?-series still-image rendering quality, and advancements in AI-based recognition technology, the a6700 Mirrorless Camera puts powerful and versatile imaging capabilities into the hands of ambitious content creators. 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This seventh-generation camera in the esteemed RX100 series is the second to feature the impressive 24-200mm-equivalent ZEISS Vario-Sonnar T* lens that covers wide-angle to telephoto focal lengths","brand":"Sony","offers":[{"title":"Default Title","offer_id":52502049325356,"sku":"NCJDT-9933199","price":1498.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/3456\/8236\/files\/2601102.jpg?v=1767129703"},{"product_id":"sony-alpha-a7-iv-mirrorless-digital-camera-body-only","title":"Sony Alpha a7 IV Mirrorless Digital Camera (Body Only)","description":"An all-arounder that pushes beyond basic, the Sony Alpha a7 IV does double duty with strong stills and video performance. 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